← Back to SEO glossary SEO glossary

What is Meta description?

A meta description is the short summary that can appear under your page title in Google.

Quick answer

A meta description is the short summary that can appear under your page title in Google.

What it means

A meta description is the short summary that can appear under your page title in Google. In normal terms, it is one small part of how Google and people understand your site.

Why it matters

It does not directly boost rankings, but it can improve clicks. A good description tells searchers why your page is worth opening.

What to do about it

Write one or two plain sentences. Say what the page offers, who it is for and why it is useful. Keep it honest.

Bloom's take

Bloom spots pages with missing or weak descriptions and suggests better ones.

Related terms

Questions people ask

What is Meta description in simple terms?

A meta description is the short summary that can appear under your page title in Google.

Does meta description matter for SEO?

Yes, when it affects whether Google can understand, trust or show your page. It is not always the biggest job on the list, but it is worth fixing when it blocks traffic or confuses visitors.

How do I check meta description on my site?

Start with the page itself, then use Google Search Console or a simple site scan. Look for the issue on important pages first, not every tiny page you have ever published.

Can Bloom help with meta description?

Yes. Bloom turns this into a plain task when it matters. If it is technical or fiddly, you can also hand it to a Bloom specialist from inside the app.

Next step

Want this checked on your site? See Bloom features, or see how Bloom turns SEO issues into plain tasks.